A Classification Of Residential Neighbourhoods Essay Example for Free

A Classification Of Residential Neighbourhoods Essay Without customers, any business will fail so before setting up any firm we must be sure that there is sufficient demand on the market to keep the firm running. There are many ways of finding out about potential customers. One of these is to look at how many people there are living in the area of Stockbridge. This is useful because it would be convenient for the residents of that area to often have a quick snack or meal from a fast food restaurant. By using the Census Report of 2003, I have found that approximately 6,954 people live in the area with the postcode beginning with EH4, which is the Stockbridge area. This number of residents gives a promising outlook on the number of local potential customers. Stockbridge is an area near to the main part of Edinburgh so many businessmen will work in the local area so would visit Stockbridge at lunch for a quick meal. I feel those people would be the main type of consumer which the product is aimed at. This is because many of those young professionals want a fast lunch so that they can get back to their busy work and they also will want something healthy because young professionals are known to eat and exercise well to keep in shape. One lunchtime on a working day, I went out to Stockbridge and inspected the number of young people wearing a suit. The results were as expected as a lot of the people I saw were dressed in this way so we can assume they are young professionals. The main target market will, therefore, be young professionals. The ACORN (A Classification Of Residential Neighbourhoods) group performs vast amounts of research into different aspects of area, some of these include attitudes, housing, socio-economic profiles and media aspects. One of the pieces of data stated that the number of microwave purchases was low, this could mean either two things: people eat out often or people do not use the microwave to prepare meals. It also states that eating out is extremely popular in Stockbridge, particularly in the evenings, and all cuisines are popular except English. These two pieces of data are very useful because they show that many people do not eat at home but go out to restaurants. A Subway branch has potential to be one of these restaurants that people go out to eat at. The number of households in the area with two or more cars is rated high by the ACORN profile. This could mean that incomes may be fairly high and couples live together. If there are two cars then each one will probably be for each person in the couple, so at least one person in the relationship will work because they need two cars because they will be doing two different things at the same time. This will mean that there is at least one professional in each household and they will most likely be a young professional because 47. 6% of people in Stockbridge are 20-49 years of age. The socio-economic profile for the area is the population is well educated and there are nearly three times the amounts of professionals in Stockbridge than the national average. Young professionals are the target market for the Subway restaurant so this information is very promising in constructing a customer base. Attitudes are very important in every day life. They can determine what we buy, where we go and what we do. ACORN tells that there is a 60% greater chance of someone being a vegetarian in Stockbridge than the national average. This may be the cause for the low meat consumption in the area. The most popular grocery products are ground coffee, dog food, mineral water, fresh fish and fresh fruit. Subway provides its customers with a range of fresh products and almost all sandwiches bought have salad and other vegetables in them. It seems that people in Stockbridge enjoy fresh foods and do not eat much meat. Because of the customisability of the sandwiches, the customers can choose what they would like on their sandwich so if they do not want meat, it will not be added to their sandwich. Unfortunately, winter holidays are 73% more popular and long holidays are 2. 7 times more popular than the national average so sales may be expected to decrease in the winter and on holiday occasions. Many of the young professionals will not travel though because they will be hard working and want to spend lots of time on their job so may not want to travel far away, such as abroad. Stockbridge is a very affluent area with 3. 5 times more people earning i 40,000 per annum than the national average. This will mean there is more professionals in the area than in other places. Professionals take their jobs very seriously and do not have long lunch breaks so fast service is very important along with the healthy lifestyle the majority of people now lead. Leisure activities are very popular in the area as people are very active. According to ACORN, they do lots of sports so probably live by the attitude of a healthy body is a healthy mind. One part of having a healthy body is the food they eat, eating at Francos (an unhealthy restaurant in Stockbridge) would not be a common option for healthy eaters, instead they would probably prefer a healthy sandwich. The results of my survey indicated that most people questioned in my random sample were between the ages of 20 to 39 as shown in the below distribution graph. These ages are also the type of age which most commonly care about their general health, so it is very promising when these are the sorts of people the target market for the sandwich restaurant would be. Most of the people in the survey turned out to live in the area. Each person who answered that they would visit the restaurant if one were to open in Stockbridge and also said they lived in the area may become regular customers due to the ease of being able to reach the restaurant and they also expressed an interest in visiting the store. Repeat customers are vital to the success of a business and make up most of the total number of sales a business will receive. This market seems to have vast amounts of young professionals in it which are the main target market. The healthy choice Subway provides would well suit the healthy attitude that most of the people of Stockbridge seem to live on so therefore there is a fairly high demand for healthy fast-food but there is no supply. A niche has been found in the market.

Fighting for Inner-peace :: Personal Narrative Essay Example

Fighting for Inner-peace    I am fighting for inner-peace. I know this is a paradox, and I'm rather proud because it is true. Passivity has been a lifelong threat, laziness a constant lure in my search for identity. This world begs me to succumb to existing in the image of someone else, it asks only that I slip silently and blindly into the niche it provides instead of carving my own. I required a long time to work up courage to fight for the serenity I had glimpsed in the woods in summer and in lovingly handled books read late until the early morning. Doubt had established itself in my mind at some early age, when or why I do not know, and I could trust any person or group more than myself. Doubt begat fear, and fear gave birth to obscuring myself from the eyes of the world while I was a child.    Now, I am dedicated to the fight, after over five years of fear and immobility. I rejected the easiest way out of life, and demanded truth. I strengthened my body as I strengthened my mind against the attacks I faced. When I was fifteen I started Tae Kwon Do, the martial arts class that was offered through my school. I learned more about blocking, kicking, and punching in the first two weeks of that class than I had known my entire life. My once powerless body, petite and thin, could knock the wind out of someone with a well placed punch, and I could kick people taller than me in the head. So what I could do, I did, and now my friends instinctively block when they see me grin mischievously in their direction. I am content to know I have taught them something useful.    Last spring for the third time in a row, I shakily accepted my teacher's hand as he congratulated me on second place in women's division sparring. It was a bittersweet triumph, three times now I have lost to the same girl. She has become an icon for everything I wish to triumph over in this world. She is beautiful, hair like black silk, impeccable taste in clothing,makeup like a Renaissance painting, and average when it comes to everything else. I watch her silently stride into art class on three inch heels, skirt above her knee, no runs in her stockings, and manicured nails smoothing invisible wrinkles from he shirt.

Research Paper: a Good Man Is Hard to Find

A good man really is hard to find. But what is the real definition of a real man? Maybe it is not just the prince charming you see in fairy tales or the perfect guy walking down Sixth Ave. that you pass by everyday to work. Maybe a good guy is simply someone that is good what they do. In this case the relationship between the grandmother and the misfit is just that. The only thing is if the reader sees it as clearly as the author would like them too or simply as she does. The setting of the story is never really clear to the reader. The author never really comes out and says where and when the story takes place, but with a few clues an idea is given on a pretty clear setting of â€Å"A Good Man is Hard to Find. † The time period begins in the mid-twentieth century. In the first half of the story, the family is at their home in Atlanta, Georgia. The author never really says that they are in Atlanta, but in the story the grandmother writes down that it will take them approximately take them 20 minutes to reach the outskirts of the city. When the family begins on their trip to East Tennessee instead of Florida early that morning, the grandmother observes it’s a beautiful day, not to hot nor cold. They pass up many old plantations and open fields. The grandmother also observes the details in the scenery she describes â€Å"the Stone Mountain; the blue granite that in some places came up to both sides of the highway; the brilliant red clay banks slightly streaked with purple; and the various crops that made rows of green lace-work on the ground. The trees were full of silver-white sunlight and the meanest of them sparkled†. O’Conner. They are obviously in the open country and used to seeing the old plantations because there was really no excitement from the family with the children reading magazines and the mother falling asleep, so with this clue as well gave a hint on where the family was from. During their long road trip the family decides to stop at Red Sammy’s Barbeque Joint to grab a b ite to eat. Red Sammy’s was a little hole in the wall barbeque stand on the side of the road next to a big tower with a very welcoming sign in front. In the second half of the story later on in the day the family ends up in a ditch in the middle of nowhere after a car accident caused by the grandmother and her cat. There is a dark, shadowy forest on both sides of the road. The scenery is so dark the only way the viewer can tell what’s going on is the screams and the gun shots coming from the characters. Landscape descriptions and the apparel of the characters also indicate that the action occurs during the warmer months. There is no sun in the sky; this could mean the time period could be around sunset. The setting of the play was a little hard to decipher but a couple of clues gave it away. This play wasn’t very long and it was written mainly in dialogue. The story went from one extreme to another, quickly changing moods as the story progressed. To really understand this story it would be a good idea to understand Flannery O’Conner. † Flannery O’Connor lived but 39 short years. The body of work she left may be small in size, but the stories and two novels are deep in meaning and boundless in importance for the modern reader. †-Welborn. Her stories were never really clear but meaning came clear in the end. Sometimes they had to be put together like a puzzle. O’Conner was an only child and raised in a Savannah and attended nothing but Catholic Schools. This was very odd in deed because a lot of the stories she writes about were about death and the deaths were usually due to murders so with her being so catholic it was odd. Also in this play the conversation between the grandmother and the Misfit was about their beliefs and the misfit not knowing what he believes is weird to me because the reader is indeed catholic. The self-satisfied are attacked, those who fancy themselves as earthly saviors find themselves capable of great evil, intellectuals discover their ideas to be useless human constructs, and those bent on â€Å"freedom† find themselves left open to be controlled by evil. † – Welborn. This could have been the case between he misfit and the grandmother both. But it’s never really clearly said. The misfit could have been known as the evil villain of the story. The grandmother was slowly beginning to turn into one but never made it all the way. So take a chance, and take a look at Flannery O’Connor. Prepare to laugh, to be shocked, and to think. But most of all, be prepared to see. † –Welborn. There are many symbols in A Good Man is Hard to Find. â€Å"A Symbol is something that represents something else by association, resemblance, or convention, especially a material object used to represent something invisible. † –Symbol. The first most obvious symbol is the Grandmother’s hat. She wears the hat for one sole purpose; if she were to die she would want the ones who found her body to be able to identify her as a lady. When she prepares for the car trip, she prepares for any accident that may occur. For the grandmother the only thing that seems to matter to her is that she is recognized as a lady, this reveals her selfishness and flimsy moral convention. When the grandmother first gets ready for the trip, the hat is in perfect condition. No tears, no nothing. When the grandmother gets involved in the car accident, just like her moral convictions, her hat begins to fall apart. The rim of the hat begins to tear as she faces the misfit and is thrown from the car. When the grandmother is finally shot after a while of trying to convince the misfit to look deeper into himself her hat falls completely apart and falls to the ground along with the grandmother. â€Å"She drops the broken hat as her self-conception as a lady dissolves. † –Shmoop. Another symbol in the play is the Misfits vehicle. He drives a big black battered hearse like automobile. This is the description of the car the family gives it as it approaches. The car symbolizes a hearse because the misfit is known as a killer, so by giving him this type of vehicle symbolizes what he is known for. A hearse is an automobile or carriage, used in a funeral for carrying the corpse. † –Hearse. This is an image of intimate death for the fate of the family before the misfit and his companions get out of the car. One last symbol out of the many in the play is the scenery and the environment. The dark gloomy day signifies the day the family is about to have. The cloudles s, sunless sky. This was mentioned many times after the family was in the car accident and even more when the misfit came into the picture. The sky was also notified when the grandmother was shot and the misfit walked away. The narrator never mentions the weather or the time of day but the clues he gives already tells a lot of the kind of day the family is about to have. In this play the grandmother and the misfit really have a lot in common than we think. Even though their social status and ages are very different their similarities that they share are rather similar. For instance they are both missing important spiritual bonds. The grandmother tries to get the misfit to understand the meaning of why god kills and in odd ways they agree on similar terms. They both really don’t understand the meaning of why he did what he did but they both have their own perspective on why. Nowhere in the play before the accident does the narrator show the grandmothers spiritual side. When the grandmother talks to the misfit about this topic it is kind of struck out of nowhere, kind of like a last resort to try to save her own life. Neither the grandmother nor the misfit had truly gotten what it means to be saved and true salvation. The misfit doesn’t hold any respect for human life and sees the means of all human life coming to an end at some point. Neither of them believes in any such thing as resurrection even though god himself was resurrected. When the grandmother talks to the misfit he shows a whole other side to himself. The way he talks about his family and himself shows he isn’t as bad of a man as they come to think of him. The grandmother is also the same way, even though she seems selfish, she really does care for her family. At the end of the play the grandmother tries to reach out to the misfit spiritually and tries to get him to understand her faith, but the misfit just doesn’t want to hear it and shoots her himself. So what is a definition of a real man? What makes a good person in general? The title of the story is kind of misleading from the very beginning. â€Å"A Good Man is Hard to Find† gave me the impression of a women who is having trouble finding a good man for her, I never thought it was going to be about a criminal on the run killing people. This really made me think twice on what the author was deciphering as a â€Å"good man. † In this play the misfit did say he came from a good family and was raised like a normal boy. I believe what the author was trying to say in the title was that he was so good at who he was, which was being a criminal. We never really knew what kind of person the criminal aside from his actions and the conversation he had with the grandmother. He was religious in his own kind of way. His beliefs were indeed different but he did believe there was a God, he just didn’t believe in the miracles he performed. From the way the Misfit talked to the grandmother he was pretty respectful and listened to what she had to say, he disagreed, but he still listened and was able to hold a conversation with her. We could never really tell if the Misfit was being honest and truthful from the things he was saying but his actions could point out that they might have been. In this play we never know if the misfit is a compulsive liar, it is possible because he is pretty good at it but like I said, we never know. The Misfit isn’t the only one we may hold second thoughts about. The grandmother is right along with the Misfit. In the beginning of the story, she was the perfect kind of grandmother who looks out for the safety of her family and puts them first. Towards the middle of the story when the family is on their road trip, she became very selfish on the things she wants. For example in the beginning she told the family they should go to Tennessee instead of Florida because of the Misfit and then throughout the road trip she decided she wanted to go see a certain plantation even when the family disagreed. She stated to only think about herself and it got even worse when the misfit came into the picture. When he came into the picture the grandmother seemed to forget about everyone else and only thought about her. Just having lost her family and threatened her own death, the grandmother seemed to undergo a sudden and miraculous change of heart. She starts to reach out to the one who killed her family to try to save her own life instead of trying to save her families. She never showed emotion towards the death of her family. She only became concerned when her own life became threatened. Perhaps at this point in someone’s life, they experience transformations because of the moment they are in. That is the only real explanation I could come up with for why the grandmother did what she did. And in my opinion neither the grandmother nor the Misfit were very good people, they were just good at what they did. This play over all was a great story to read. It gave a whole different perspective on the way a paper could be read. It showed that the title can have a whole different meaning and how fast characters can transform to defend for themselves when they undergo life changing experiences. This story was one of those ionic experiences in everyone’s life; a family vacation from hell. It had everything you would find in a normal family has, annoying kids, an ungrateful selfish grandmother, pretty normal parents, a car accident and a twist; a serial killer. Not every story has a happy ending or an ending we want. This story kept you wanting for more. In a way the events were predictable, but the exaggeration of the events made it most enjoyable to read on. This play was really, truly about the vacation from hell!

The Ethics of Physician-Assisted Suicide - Free Essay Example

Sample details Pages: 4 Words: 1065 Downloads: 6 Date added: 2019/05/27 Category Law Essay Level High school Topics: Assisted Suicide Essay Did you like this example? Abstract Physician-assisted suicide is a highly controversial topic around the world and is only legal in seven countries as a whole and seven states in the US along with the District of Columbia. The controversy stems from the debate on whether the patient has a right to end their own life. Historically, suicide was seen as a sin since only God had the right to determine when a person was to die, and since many western countries practiced Christianity which said it was a crime, laws were put into place to punish those who attempted to take their own life or who helped others to do so. Don’t waste time! Our writers will create an original "The Ethics of Physician-Assisted Suicide" essay for you Create order Nowadays in the US there is separation of church and state where religion isnt supposed to influence laws. Without considering the religious aspect, is assisted suicide ethical? Keywords: Assisted suicide, physician-assisted suicide, ethics, utilitarianism, Kantianism, euthanasia, right to life, death with dignity, self-murder The Ethics of Physician-Assisted Suicide What constitutes as murder? According to Matthew Lu, there are three different criteria that need to be met in order for the action of taking another human beingrs life to be considered murder; (1) it must be an intentional act, (2) the victim must be a person, and (3) the victim be morally innocent (Lu, 2017). If all three of these points must be met for the death of a human to be considered murder then would suicide be considered murder as well? First, one can assume that it is an intentional act with no outside factors influencing or coercing the individual; second, the victim is a person; and third, he or she is morally innocent, as in they are not being punished for committing a crime or killed while causing harm to another individual. Suicide fits all three criteria and therefore can be considered a form of murder based on this definition along with all other types of assisted suicides as well. Since murder is never acceptable, then according to that logic, suicide and all othe r forms of it are technically ethically wrong as well. Part 1) Arguments for euthanasia/PAS Euthanasia is the practice of painlessly killing a patient with the intention of ending pain and suffering, usually from a terminal illness or when their quality of life has declined more than they can endure. The word comes from the Greek eu- good or well and Thanatos- death to mean a good or easy death (Euthanasia, n.d.) and it can be either a passive or an active deed. Passive euthanasia is where a patient is purposfully not given medication or treatment that could potentially prolong their life and they pass away when it is naturally their time to go, where as active euthanasia is the intentional act ending oners life and is usually aided by a medical professional which gave rise to the term physician-assisted suicide or PAS. Although the terms are often used interchangeably, there is a slight difference between the two; euthanasia is where a second party is the one to administer the cause of death while in physician-assisted suicide the second party only gives the patient the me ans to end their life, but they dont actively do the killing themselves. The passive form of euthanasia is mostly accepted by the public and is even protected by American law when the U.S. Supreme Court ruled in 1990 that competent adults have the right to refuse medical treatment while active euthanasia has no federal regulation and is left to each individual state to determine whether or not it should be allowed (Ardelt, n.d.). In 1997, Oregon was the first U.S. state to permit active euthanasia with the Death with Dignity Act which allowed a physician to prescribe a lethal dose of medication to a patient who would self-administer it with the intention of ending their life. The proposal of the act was met with heavy pushback at the time but it prevailed with a majority vote and was enacted into state law Real examples. (Oregon death with dignity) Avoidance of pain. Utilitarian arguments. Doesnt the person who is actually suffering have the greatest say in whatrs best for their situation? Should competent terminal patients be given the right to assisted suicide in order to end their suffering, reduce the damaging financial effects of hospital care on their families, and preserve the individual right of people to determine their own fate. Autonomy or my life. arguments. Part 2) Arguments against euthanasia/PAS Give real life examples. Slippery-slope) Netherland now allows patients diagnosed with dementia to commit physician assisted suicide before they begin showing symptoms. Because of the nature of the disease the victims will lose cognitive capabilities before the physical pain sets in. Can we justify killing for the sake of future pain? In any given lifetime pain is to be expected. Would it not be allowed then for all lives to be cut short before they can experience pain? What if the physician is against it? Would it be required of all doctors that they would be forced to participate if itrs the patientrs wish? Would there be a specialist whors not against it who comes and performs it? Doctors take the Hippocratic Oath and vow But it may also be within my power to take a life, this awesome responsibility must be faced with great humbleness and awareness of my own frailty. Above all, I must not play God, Does this violate that? Where is the line that separates relief from dying and killing? Since suicide is done to one-self it seems like it must be intentional, but can a person with severe mental illness make that decision for themselves? Punishment for murder can be avoided by the plea not guilty for reason of insanity (NGRI). If a patient has a severe mental disability, can they be held accountable for taking their own life? Although utilitarian arguments could be made for pro side. Murder is wrong from a Utilitarian view point. Could you justify someone elsers death to avoid pain? Murder is wrong from a Kantianism view point. Autonomy gives us the right not to be coerced. It does not give you the right to life or the right to take life. Again, passive vs. active Suicide is self-murder, murder is wrong, ergo suicide is wrong according to ethics Conclusion Reflect on thesis. And wrap-up the point. Express understanding and sympathy. Emotions do not determine ethics. Finish with Kantian reasoning.